Welcome to
Behind the Shine
Behind every moment of light lies an idea. In "Behind the Shine," we take you into the world of our projects: from initial sketches to luminous masterpieces. Experience how visions take shape – and illuminate spaces, brands, and stories.
JBL's immersive neon sign experiences 🎧
With full force: JBL's immersive neon sign experiences When brands connect with emotions, unforgettable experiences emerge – and that's exactly what JBL has achieved. The world-renowned audio brand not only delivers rich sound, but also makes a real statement with...
Sprite Spice Club: When neon meets chili 🌶️
The Sprite Spice Club lit up Zurich – and Neonwerk was right in the middle of it all. For the unique event format by Sprite and Old El Paso, the Stadtkäserei near Zurich HB became a stage for spice, street...
Micasa x SULA – Neon art for Milan Design Week
Some projects are special. They challenge us, push us to our limits—and ultimately make us all the more proud of the result. That was exactly how it was with our commission for Micasa x SULA . The mission: Art meets...




